With more than 20 years of public relations and communications experience, Elizabeth founded LGPR in 2006 after spending a decade at boutique tech PR agencies in Silicon Valley. She founded Trainer Communications' (now 10Fold) cybersecurity practice, which upon her departure accounted for one third of the company’s revenues. Elizabeth found her passion for cybersecurity at Lutchansky Communications, where as the account manager for Check Point Software Technologies, Inc., she helped the company land cover stories in Forbes and Fortune during the same week, which led to the agency winning the Bull Dog Reporter’s prestigious Silver Anvil award in 2001.
Elizabeth's domain expertise in cybersecurity enables her to ramp quickly, think strategically and focus on crafting high-impact, creative campaigns and content. Her experience as a freelance writer (for CMP Media) and security blogger (Elizabeth was the first PR person to be accepted into the Security Bloggers Network) honed her "nose for news" and story telling abilities, skills she uses daily to place and keep her clients in the news.