Cyber security moves fast... LGPR runs twice as fast...
Now that cyber security is a business imperative, it's more crowded, hype-driven and noisy than ever before. Telling a unique, differentiated story to audiences that have heard it all before requires an understanding of what resonates and what doesn’t.
Furthermore, the Internet and Social Media have fundamentally disrupted the discipline of Public Relations. There are fewer professional journalists spread out across fewer publications. The number of blogs has increased exponentially, with bloggers and blogs transitioning in and out of “influencer” status in an unpredictable fashion. Twitter has turned people into real time content and news syndicators, speeding up news cycles and disrupting traditional corporate communications practices.
News travels fast, and companies that want to be in the news need to execute accordingly. You need to move quickly, without being reckless or sloppy. Whether adding our unique stamp to “block and tackle” PR programs, jumping on an unforeseen opportunity, or creating a clever, out-of-the-box campaign, LGPR consistently delivers results that add to the bottom line.
Our services can be divided into two main categories: